You optimized your website by creating compelling content and putting your keyword phrases in all the right places so you’ve done all you can do, right? No, absolutely not. What other people say about you truly is more important than what you say about yourself. This guide will walk you through some of the ways … Read More

You’ve done your keyword research and now you wonder what to do with all those keyword phrases you came up with right? This guide will walk you through some of the ways you can use your keyword phrases on your website. This is called “on-site” optimization. Your website is under your full control (hopefully) so … Read More

Meta-tags A meta-tag is an HTML tag that appears in the header of an HTML document. These are hidden from human view but some search engines make use of them when indexing your pages. Common Meta-tags: Keyword <META name=”Keywords” content=”list, keywords, here”> Description <META name=”Description” content=”A brief description of your site.”> Title Tag The title … Read More

What is a Search Engine? A search engine is a tool that enables you to locate information on the World Wide Web. Search engines use the keywords you enter to find Web sites which contain the information you seek. A search engine typically “spiders” the web, collecting or making note of the types of information found on a … Read More

Search Engine Optimization (SEO) is the process of presenting your content in a way that is relevant and useful for both search engines and your human audience. A part of online marketing, SEO can help your pages rank well for your relevant keywords and phrases. It can be very complicated, but there are some simple … Read More